One of the best ways to put a fresh face forward, at any age, is to use a cleanser daily . For those of us who have started to see the tell tale signs of aging (think dullness, dryness, and dark spots), a face cleanser with revitalising superhero ingredients is a must. Think of it as your first line of defense in keeping skin stressors at bay.
As women age, skin becomes thinner with less collagen, decreased elasticity, increased wrinkling, and increased dryness. This is why it's important to use cleansers that hydrate, lightly exfoliate, and cosset the skin.
while leaving skin looking revitalized, renewed and youth boosted.
What type Cleanser performs best for aging skin?
DEFY FIRMING CLEANSER was exactingly formulated with a wonderful creamy, plant derived base, rich in humectants and lipids including Squalane, and Rosehip, it seals moisture in and works to maintain the integrity and healthy of the skin barrier. Infused with fine lines fighter Coffea Arabica, it helps to decrease the appearance of sun spots, redness, and photoaging for a multi functional cleanse that removes impurities, while leaving skin looking revitalized, renewed and youth boosted.
How often should I cleanse?
We recommend cleansing both morning and night. Skin oils and sweat continue to accumulate overnight, so washing your face in the morning leaves you with a fresh, clean base on which to apply products and makeup. During the day skin is exposed to environmental impurities and pollution which destroys the skin’s natural oils and breaks down its protective barrier, which can quicken the ageing process. These environmental factors also expose skin to damage from free radicals, which break down collagen, causing fine lines and wrinkles and can leave it red, inflamed and irritated. It is therefore especially important to give skin a thorough cleanse at night to remove the day’s dirt, impurities, SPF and make-up.
What does Coenzyme Q10 do for mature skin?
Coenzyme Q10 is a naturally produced bodily enzyme and one of the most fundamental antioxidants found in every cell of the human body. It is vital in energy production in cells.
When we're younger, this is produced in abundance, however as we grow older, aging and stress slow down the CoQ10 creation process, causing dull and sallow, wrinkled skin.
Coenzyme q10 is the star ingredient in our Defy Cleanser, combining with Squalane and vitamins in an innovative MOLECZYME complex that helps to reactivate the energy in cells that repair age derived damage and ensure a healthy looking and visibly age defying complexion.