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Smooths + unifies skin tone, revealing radiance

Doyenne AHA Brightening Serum

What it is

A potent resurfacing serum, dead cells melt away on application, enabling fresh healthy ones to renew. Protecting skin against free radical damage and environmental pollution, vitamins A, C and E nourish, while niacinamide balances the microbiome.

What it does

  • Glycolic acid and lactic acid exfoliate, improving the look of wrinkles, age spots and discoloration.
  • Exfoliating tartaric acid joins nutrient and vitamin rich Malic acid in promoting healthier skin.
  • Anti-inflammatory active Niacinamide (one of two forms of vitamin B3) brightens and tightens skin, while balancing the microbiome and minimising the appearance of pores and dark spots.
  • Grapeseed derivative Resveratrol is a powerful free radical damage shield, protecting collagen production.

Recommended For

If you're looking for a brightness boost, you've officially found it. Dull, Fatigued looking skin types- Prepare for the ultimate dewy finish pH 5.0

Loved for

Aiding optimal production of collagen also, the aromatherapeutic essential oil infused blend softens and plumps. All while tightening up the appearance of fine lines and wrinkles, making our freshening formula ideal for dull, fatigued skin.

Lauded

REAL BEAUTY 2020 AWARDS WINNER: BEST NICHE SERUM ( Voted by consumer panel who tried and tested the serum over 28 days)

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Real, Proven Results

In-house consumer efficacy study with 30 participants (aged 25-40) using Freya + Bailey Doyenne AHA Glow Serum twice daily for 30 days.

Up to 92%

noted their skin looked more even - toned, felt smoother and more supple.
Up to 95%
saw smoother skin 
Up to 96%
said their skin looked brighter and less dull
Up to 90%
said they saw healthier - looking skin 
 

Reviews


How to use

 Use twice daily in the morning and night right after cleansing and toning skin and before applying moisturiser. 1. Apply a few pumps to the face. 2. Gently massage into skin. (We recommend using with a face roller such as FREYA + BAILEY ROSA Mini Face Uplift roller, for deeper massage and penetrative benefits). 3. Let the serum soak into the skin.  4. Quickly seal in with face moisturiser to lock in hydration and nutrients. 

Pro Tips:  
 Less is more. Our Doyenne AHAs Glow Serum is super concentrated with clinically proven, skin loving actives.Only a few pumps is necessary to deliver its exactingly formulated dose of wonder.

Complete your routine

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Awake - Fruit Enzyme Glow Cleanser - Freya + Bailey Skincare
Awake - Fruit Enzyme Glow Cleanser - Freya + Bailey Skincare

Awake - Fruit Enzyme Glow Cleanser

From  £19.00
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New
LIT ABC Brightening Exfoliant - Freya + Bailey Skincare
LIT ABC Brightening Exfoliant - Freya + Bailey Skincare

LIT ABC Brightening Exfoliant

From  £15.00
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Doyenne AHA Brightening Serum 2 - Freya + Bailey Skincare
Doyenne AHA Brightening Serum 2 - Freya + Bailey Skincare

Doyenne AHA Brightening Serum

£50.00
ADD TO BAG
New
FORTE Retinol Lustre Moisturiser. - Freya + Bailey Skincare
FORTE Retinol Lustre Moisturiser. - Freya + Bailey Skincare

FORTE Retinol Lustre Moisturiser.

£42.00
ADD TO BAG

As Featured In

OK!: 14 Best Anti-Ageing Serums that make " a massive difference to lines and wrinkles"- tried and tested by real women

"My skin feels so much brighter, tighter and less aged. I've noticed an improvement around the fine lines around my mouth and my skin around my eyes feels less fragile and less lined. My biggest concern is sun damage and I've seen a HUGE difference. I'm much less self concious about my lighter spots. Am delighted"

- LYNNE HYLAND BEAUTY DIRECTOR, OK! Magazine 

 

 


Works Well With

FORTE Retinol Lustre Moisturiser.

Environmental aggressors, ageing and stress can worsen existing skin issues and introduce new ones. Gather strength from this moisturiser, whose blend of 0.5% Retinol, VITAGLOWDA complex —and multi weighted hyaluronic acid works to improve skin’s resilience, protect against skin-ageing stressors, boost radiance and revitalise skin texture.KEY  BENEFITSResurfaces and revitalises
£42.00

F.A.Q.

What are AHA's in Skincare?

'AHAs are a group of natural acids clinically proven to dissolve the bonds between skin cells to allow the removal of dead cells and a subsequently smoother, fresher skin surface. Our Doyenne AHA Glow Serum excels in this chemical exfoliation and is formulated with Glycolic, Lactic (from plant fermentation), Malic and Tartaric acids to help reduce fine lines, dark spots and the look of  dullness.

Why should I use a Serum?

A serum is a bespoke mini treatment that pays detailed, attention to a specific skincare issue that you might have.  Brilliantly targeted, Freya + Bailey offer 3 such remedies– a juicy Hyaluronic Acid Conditioning Serum ( to elevate hydration and treat sensitivity), Doyenne AHA Glow Serum (for discolouration and glow) and Biome C (a repairative serum against skin stress and premature ageing.) They are expertly formulated, delivering a boost of proven, key ingredients deep down to the cells where they are needed most, for maximum efficacy.

When should I use a Serum?

We recommend using a serum every day as a normal part of your skincare routine. A twice daily application is ideal however if that is not possible, then always use a serum at night, on clean skin, underneath your moisturiser. Use serum in conjunction with your mo

 


Reviews

Customer Reviews

Based on 5 reviews
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(5)
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E
Eve
Really works

I have noticed a difference since using the product, will be buying products again

E
Eve
Really works

I have noticed a difference since using the product, will be buying products again

C
Catherine Merriman
Super serum

This really is a great serum and I should know, I've tried a few... My skin is naturally a little dry, especially at this time of the year and I found this product to be the perfect solution. I use it twice a day along side my F+B moisturiser and I get super results.

A
Alison M
Perfect first serum

I have never bought a serum that I didn’t have an allergic reaction to! This is the first one I committed to and I am so glad I did. It absorbs into the skin really well and feels amazing! I feel like I can already see an improvement after a few days and it just feels so good to use.

A
Amanda Evans
A lovely serum

Feels really light but is very effective and a little goes a long way. Lovely smell, too.

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